How Operating Discipline Fueled Field Nation’s Rise
Why clarity on the customer, the market, and the product drove the company forward. Field Nation achieved remarkable scale before […]
Embedded Finance
Micruity Raises $20M Series A to Modernize Retirement Income Infrastructure
Micruity, a Great North Ventures portfolio company, has raised a $20 million Series A round led by Rebalance Capital and
Inside Field Nation, The Platform Powering America’s On-demand IT Workforce
During the height of the pandemic, national IT deployment firm Worldlink saw demand for retail tech upgrades spike while it
How OCN (OneCarNow.com) Turned a Ride-Hailing Problem into a Fintech Revolution
For Mexico’s thousands of ride-hail drivers, the roadblock isn’t demand. It’s access. Drivers are under-served in a ride-hailing industry already
Our Strategy: Vertical AI + Embedded Finance
At Great North Ventures, we back founders who can turn new technology into measurable business results. As former operators ourselves,
Branch: A fintech growth story powered by instant payments
Branch has made instant payments a core workforce benefit, pairing capital-efficient growth with a mission to give working Americans quicker,
‘Embedded Everywhere’: Tim Li on the future of lending, AI, and VC scrutiny
Tim Li is a fintech veteran with two decades of experience working at the intersection of banking and technology. After
HLRBO ‘Unlocks Land’ and Sees Growth Surge 240%
In March 2024, when Great North Ventures took the lead in an investment round of $1.6 million in HLRBO (Hunting
The ‘GoDaddy of lending’: How LendAPI enables embedded finance at scale
Fintech startups are known for slick user experiences, but building them can be a major hurdle. Founders often have to
Who Really Owns Your Bank Data?
The Fight Over Open Banking in the U.S. JPMorgan Chase’s recent decision to start charging fintechs for access to customer data and