HLRBO Raises $1M Seed Round to Better Assist Landowners in Leasing Their Land to Hunters

  • Rob Weber

    Mar 06 2024

Hunting Land Rentals By Owner, Inc., a Brainerd, MN-based company, provides hunters with direct access to landowners across the U.S. who offer their hunting land for lease using HLRBO’s online platform.

The $1M Series Seed round was led by Great North Ventures. Comeback Capital, Gopher Angels, and Right Side Capital also participated in the round. Rob Weber, Managing Partner at Great North Ventures and Jeff Peterson, member of Gopher Angels and former CFO of Cardinal Glass Industries, will join the company’s board of directors.

When asked why Great North Ventures decided to lead HLRBO’s Seed round, Rob Weber explained “Heath is among the scrappiest and most resourceful founders I’ve come across since starting our VC fund 7 years ago. To be able to bootstrap HLRBO to the national scale they’ve already reached is beyond impressive. And the market adoption of HLRBO is showing no signs of slowing down. HLRBO can become a very important business to the outdoor recreation space, serving potentially millions of consumers and a wide array of landowners in the years to come.”

The company intends to use the funds to grow its landowner base, expand its reach to hunters, and launch a mobile application to enhance user experience.

HLRBO CEO & Founder Heath Schubert said about closing this Seed round- “We are very excited to close our first investment round to support meeting the needs of hunters and landowners alike even faster. Rob Weber at Great North Ventures is an ideal lead investor to work with our team given his past experience as a founder scaling a consumer internet business to tens of millions of users annually which happened to be based here in Minnesota. Rob has the track record to help us scale HLRBO to become the dominant leader in our category, a category within the broader hospitality market that has been very slow to adopt new technology.”

Moss & Barnett represented the company in this transaction.