About
Operators turned Investors
Investing in Execution Not Hype
Great North Ventures was founded by twin brothers Rob and Ryan Weber, entrepreneurs who started building businesses in college during the early internet boom. From bootstrapping a dot-com start-up into a leading mobile ad tech firm acquired in 2016, their journey has always been about building efficiently and scaling with technology at its core.
After their exit, they launched Great North Ventures in 2017 to bring an operator’s edge to venture capital. Today, our firm has raised multiple funds, partnered with dozens of startups, and built a reputation for helping founders execute with speed, grit, and data-driven precision.
Our Focus
We invest where technology creates measurable business outcomes. Today, that means two themes:
- Vertical AI: Industry-specific AI that automates real work, delivers fast ROI, and builds defensible data moats.
- Embedded Finance: Software that integrates payments, lending, and other services into software workflows, creating new revenue streams and making platforms stickier.
